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17 November,2023 | By Brainwonders
Marketing proves to be one of the most engaging and imaginative domains to establish and advance your career. A significant number of individuals aspiring to forge a path in business or the corporate realm eagerly anticipate joining the marketing department. Opting for marketing courses after the 12th grants you an early entry into the business world, akin to having an Amazon Prime subscription before the grand Indian sale to enjoy one-day early access to the exciting lightning deals. Engaging in marketing courses after the 12th not only facilitates personal growth but also contributes to professional development.
From mastering impactful social media campaigns to deciphering the intricacies of market trends, marketing courses after the 12th serve as your toolkit for success. These courses cover an extensive range of topics, enhancing your overall comprehension of the subject matter. Marketing enables you to comprehend the target audience and adapt strategies based on past trends for optimal outcomes. It unleashes your creativity and hones your skills in brainstorming on critical subjects. Therefore, if you aspire to gain an early backstage entry into the corporate world, pursuing marketing courses after the 12th can be instrumental in achieving that goal. Let's delve deeper to explore more details about marketing and the courses available after the 12th.
Marketing courses serve as a comprehensive guide to mastering the art of promoting products. These courses impart a variety of skills, ranging from understanding consumer behavior to leveraging digital platforms. Consider them as a toolkit for crafting captivating advertisements, utilizing social media effectively, and staying abreast of market trends.
Marketing courses after the 12th extend beyond mere conceptualization; they equip you with the ability to capture attention, comprehend your target audience, and unleash your creativity. Whether your interest lies in traditional marketing or the dynamic world of digital strategies, these courses serve as a foundational step towards an exciting career in marketing.
Embarking on a career in Marketing can prove to be highly rewarding. To gain insights into marketing courses after the 12th, let's delve into specific highlights associated with them.
We will progressively unveil the specifics of marketing courses. This segment aims to present you with the key features of the course. This overview is designed to broaden your perspective and foster a foundational understanding of marketing courses after the 12th.
| Course Name | Marketing Courses |
| Course Type | Bachelor Courses Master Courses Diploma Courses PhD Courses |
| Duration | It varies, but generally between 01 to 04 Years |
| Mode of the Courses | Offline and Online |
As marketing courses fall within the realm of business education, they necessitate specific eligibility criteria and entrance exam prerequisites. In this section, let's delve into the eligibility requirements for pursuing marketing courses after the 12th:
These represent the general eligibility criteria for marketing courses after the 12th. It's important to note that exact entry requirements may vary, and students are advised to visit the official website for the most up-to-date information.
There are some of the important skills that you tend to have beforehand while looking for marketing courses after 12th. Some of the popular skills required are mentioned in the table given below:
| Communication Skills | Teamwork |
| Creativity | Problem-Solving |
| Analytical Skills | Customer Focus |
| Digital Literacy | Time Management |
| Adaptability | Salesmanship |
While possessing these skills is beneficial, the absence of them does not imply any inefficiency or incompatibility with the course. These skills can be acquired through the learning process as well. So, happy learning, everyone!
Not happy yet? Well, we’ve got just what you need! Here, we’re going to talk about some great marketing courses after 12th. We’ll also mention how long they take and what type of course they are. Just keep calm and trust us. Let’s look at some of the top marketing courses after 12th available for you.
| Course Name | Course Type | Course Duration |
| Bachelor of Business Administration (Marketing) | Bachelor’s | 03-04 Years |
| Bachelor of Business Administration (Digital Marketing) | Bachelor’s | 03-04 Years |
| Bachelor of Commerce (Marketing) | Bachelor’s | 03-04 Years |
| Master of Business Administration (Marketing) | Master’s | 01-02 Years |
| Master of Commerce (Marketing) | Master’s | 01-02 Years |
| PhD in Marketing | Master’s | 01-02 Years |
| Digital Marketing Certification | Doctorate | 03 Years |
| Digital Marketing Certification | Certificate | 06-12 Months |
| Social Media Marketing | Certificate | 06-12 Months |
| Marketing Management | Diploma | 01 Year |
This table offers an overview of marketing courses at various academic levels, ranging from bachelor’s to master’s, along with certain certification and diploma options. Now, let's delve into the definitions of these aforementioned courses.
The Bachelor of Business Administration (Marketing) is your pathway to becoming a marketing superhero! This program teaches you about understanding customers, creating compelling advertisements, and identifying what makes products popular. It's akin to learning the magic tricks of crafting universally appealing things. Get ready to transform ideas into marketing masterpieces!
The Bachelor of Business Administration (Digital Marketing) is your gateway to the digital realm of marketing. Immerse yourself in creating online buzz with topics such as social media magic, website wonders, and digital strategy secrets. Master the art of making brands shine in the digital spotlight and become a pro at all things related to online marketing!
The Bachelor of Commerce (Marketing) serves as a treasure map for business enthusiasts, guiding you through the realms of buying and selling while unveiling the intricacies of consumer behavior. This course is your key to navigating the business world adeptly, from promoting products to comprehending market trends. Get prepared to decipher the language of commerce!
The Master of Business Administration (Marketing) is your sophisticated toolkit for mastering the business world. Immerse yourself in strategic marketing, gain insights into consumer behavior, and delve into brand management. Acquire the skills to craft impactful campaigns, navigate markets, and leave your mark in the dynamic realm of business. Elevate your career with mastery in marketing!
The Master of Business Management (Marketing) is your pass to mastering the intricacies of business. Delve into strategic marketing, consumer behavior, and brand management. Acquire the expertise to craft impactful campaigns, comprehend market dynamics, and lead with finesse in marketing. Elevate your managerial skills and emerge as a standout force in the business world!
The Master of Commerce (Marketing) is your gateway to mastering the business world. Engage with advanced subjects such as strategic marketing, market research, and consumer behavior. Immerse yourself in brand management and acquire the skills to navigate the ever-evolving business landscape. This program empowers you to lead with expertise and innovate in the field of marketing.
The PhD in Marketing represents the zenith of marketing expertise. This advanced program extensively explores research methodologies, consumer behavior, and strategic marketing. Delve into emerging trends, make significant contributions to industry knowledge, and emerge as a thought leader. It serves as your passport to the highest echelons of expertise, shaping the future landscape of marketing.
The PhD in Marketing represents the zenith of marketing expertise. This advanced program extensively explores research methodologies, consumer behavior, and strategic marketing. Delve into emerging trends, make significant contributions to industry knowledge, and emerge as a thought leader. It serves as your passport to the highest echelons of expertise, shaping the future landscape of marketing.
Social Media Marketing serves as a roadmap for becoming a social media expert. Master the skills of crafting compelling content, growing followers, and executing successful campaigns on platforms such as Facebook, Instagram, and Twitter. Immerse yourself in the realm of hashtags, likes, and shares, transforming social media into a potent marketing tool.
A Diploma in Marketing Management acts as your guide in the business realm. Delve into customer behavior, product promotion, and market trends. Acquire the skills to navigate the marketing landscape with strategic insights. From crafting campaigns to comprehending consumer behavior, this diploma directs you toward becoming a proficient marketing navigator, prepared for real-world success.
India hosts premier colleges across various disciplines. Given that marketing is a specialization within business, the top management/business colleges in India often coincide with the top marketing colleges. The table below provides details on some of the leading colleges offering marketing courses after the 12th grade.
| Name of the College | Location of the College |
| Indian Institute of Management (IIM) | Ahmedabad, Gujarat |
| Xavier School of Management (XLRI) | Jamshedpur, Jharkhand |
| Symbiosis Institute of Business Management (SIBM) | Pune, Maharashtra |
| Christ University | Bangalore, Karnataka |
| Delhi School of Economics | New Delhi, Delhi |
| Narsee Monjee Institute of Management Studies (NMIMS) | Mumbai, Maharashtra |
| Loyola College | Chennai, Tamil Nadu |
| Amity University | Noida, Uttar Pradesh |
| Pune Institute of Business Management | Pune, Maharashtra |
| Mount Carmel College | Bangalore, Karnataka |
This table offers a summary of reputable colleges that provide marketing courses after the 12th, along with their respective locations in India. You can choose any of these top colleges to embark on your journey in marketing!
When discussing average fees, it's crucial to consider factors such as the chosen course, selected college, campus location, and personal preferences. However, a general breakdown of fees for marketing courses after the 12th is outlined below:
These figures serve as a reference for understanding average fees. It's essential to verify the specific institutions for accurate and up-to-date fee information.
Choosing marketing courses after 12th in India unlocks pathways to exciting careers with abundant job opportunities. Graduates from reputable colleges are often sought after by major companies across various industries. Renowned corporations such as Hindustan Unilever, Procter & Gamble, Tata Consultancy Services (TCS), Amazon, and Google actively seek marketing professionals. In the realm of digital marketing, prominent agencies like Ogilvy, WPP, and Dentsu are on the lookout for skilled marketers.
Even banks such as HDFC and ICICI value individuals with marketing skills for roles in brand management and market research. Typically, marketing graduates commence their careers with salaries ranging from INR 3 to 8 lakhs per year, contingent on their job and education level. Startups, known for embracing innovation, also serve as excellent workplaces. Engaging in internships and building connections during your studies significantly enhances your prospects for securing lucrative positions, such as market analyst, brand manager, or digital marketing professional, in the competitive Indian job market.
Marketing stands out as one of the most sought-after and expanding industries in the corporate sector. Individuals discover abundant work opportunities upon completing marketing courses after the 12th grade. The table below highlights some of the key job roles in this field along with their average salaries.
| Top Jobs Associated | Average Salary |
| Marketing Executive | INR 3.06 LPA |
| Digital Marketing Specialist | INR 3.63 LPA |
| Marketing Manager | INR 7.11 LPA |
| Market Research Analys | INR 4.01 LPA |
| Social Media Manager | INR 3.48 LPA |
| Sales Representative | INR 3.85 LPA |
| Advertising Coordinator | INR 3.00 LPA |
| Public Relations Specialist | INR 5.91 LPA |
| Content Marketing Specialist | INR 6.70 LPA |
| Event Planner | INR 3.93 LPA |
Considering marketing courses after the 12th can prove to be a rewarding choice for you. These courses equip you with the skills to be strategic and creative in the business world. You learn about understanding people's preferences, utilizing digital tools, and innovative methods of promotion. Upon completion, you can explore roles as a marketing manager or a digital expert.
Major companies actively seek individuals with these skills, making marketing after the 12th a gateway to exciting job opportunities. It goes beyond theoretical knowledge, providing hands-on experiences for practical learning. If you're passionate about it, marketing courses after the 12th serve as your ticket to a fulfilling and enjoyable career journey.
We trust that you now have all the necessary information to make the right career decision. However, choosing the right career path can be a challenging task for anyone, and that's why we're here to assist you. Understand the requirements and assess whether you possess the necessary qualities. You can take advantage of Brainwonders special services for personalized guidance.
Q1. What are the recommended courses for pursuing marketing after completing the 12th grade?
Ans: One of the top choices for marketing after the 12th is a Bachelor’s in Business Administration (BBA) with a specialization in Marketing. However, the term "best" is subjective, and preferences may vary.
Q2. Which courses are considered most suitable for a career in marketing?
Ans: The most suitable courses for marketing encompass a Bachelor’s in Business Administration (BBA), Bachelor’s in Marketing, and Master of Business Administration (MBA) with a specialization in Marketing.
Q3. What courses fall under the category of marketing?
Ans: Courses in marketing include BBA in Marketing, MBA in Marketing, Digital Marketing Certification, and a Social Media Marketing Diploma.
Q4. What qualifications are necessary for a career in marketing?
Ans: For a career in marketing, a minimum qualification is a Bachelor’s degree, preferably in Business Administration or Marketing.
Q5. Is it possible to pursue a career in marketing without obtaining an MBA?
Ans: Yes, it is feasible to build a career in marketing without an MBA. Various options such as BBA in Marketing, certifications, and diplomas provide viable pathways to a successful marketing career.
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